# This Week in Crypto: Goldman Sachs to launch tokenisation projects

> Discover how Goldman Sachs is advancing in the digital asset space with new tokenisation projects this week in crypto.

News · 2 min read

Published 12 July 2024 Updated 15 February 2026

Goldman Sachs, a name synonymous with traditional finance, is making significant strides in the digital asset space. The investment banking giant has announced plans to launch three tokenisation projects by the end of the year, signalling a deepened commitment to integrating blockchain technology into its operations.

The relationship between Goldman Sachs and cryptocurrencies has been evolving over the past decade. Initially, the bank approached the crypto market with caution, reflecting the broader scepticism within the traditional financial sector. However, as the potential of blockchain technology became more apparent, Goldman Sachs began to shift its stance.

In 2018, the bank made headlines by announcing the creation of a Bitcoin trading desk, marking its first major foray into the crypto market. This move was followed by the launch of a dedicated digital assets team in 2020, aimed at exploring and developing blockchain applications and crypto-related services.

Despite the volatility and regulatory uncertainties surrounding cryptocurrencies, Goldman Sachs has continued to expand its crypto offerings. The bank has been actively involved in providing Bitcoin futures trading and has shown interest in exploring Ethereum-based products. The increasing demand from institutional clients has also driven Goldman to enhance its crypto services, including custodial solutions and advisory roles.

The three new tokenisation projects represent Goldman Sachs’ most ambitious blockchain initiatives to date. While specific details about these projects are still under wraps, the bank has indicated that they will focus on enhancing the efficiency and transparency of financial transactions through blockchain technology.

Tokenisation, the process of converting rights to an asset into a digital token on a blockchain, has the potential to revolutionise traditional finance. It can streamline processes, reduce costs, and improve security. Goldman’s projects are expected to target areas such as real estate, private equity, and intellectual property, aligning with the broader trend of applying blockchain solutions to traditional asset classes.

As the year progresses, the financial world will be watching closely to see how Goldman Sachs’ tokenisation projects unfold and what impact they will have on the broader adoption of blockchain technology in traditional finance.

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*Source: [This Week in Crypto: Goldman Sachs to launch tokenisation projects](/news/this-week-in-crypto-goldman-sachs-to-launch-tokenisation-projects/) · Last updated: 2026-02-15*